The CFO and CMO “Noel and Liam” of the Board room.

The world of marketing is changing, have you reevaluated your relationship with your CMO? CFOs and CMOs are like the Lennon and McCartney or the Noel and Liam of the Board room. Unique talent, which can form successful partnerships, that far too often ends up with fights, clashes and eventual parting of ways. But the […]

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