GOV.UK One Login

The Brief
  • GOV.UK One Login is a pioneering £300 million programme, employing over 400 experts to develop a biometrics-based digital identity service.

  • The goal was the successful prepare the GOV.UK One Login brand for launch.

The Solution
  • Provided strategic guidance and assistance in communication tasks for the digital identity programme, ensuring effective messaging and stakeholder engagement.

  • Leveraged expertise in marketing and public relations to create compelling narratives highlighting the benefits and features of the GOV.UK One Login solution.

Success
  • Successful set up for implementation of GOV.UK One Login, enhancing convenience and security for citizens accessing government services.

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